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Work / Transparent by design

Work that shows
its logic.

These original concept studies demonstrate how Vivid Current approaches a brief. They are not commissioned client projects.

STUDIO CONCEPT / 01Pulse DistrictCURRENTA city in full colour.

Studio concept / Integrated launch

Pulse District — A city in full colour.

Challenge
A new mixed-use destination needed a launch platform that felt energetic without becoming visually inconsistent.
Strategic response
We built the campaign around changing currents of culture, movement, food, and work—expressed through bold colour bands and modular headlines.
System
Campaign identity, outdoor creative, paid media, landing page, launch film direction, and event graphics.
Concept outcome
A concept system showing how one memorable visual device can flex across physical and digital launch moments.
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STUDIO CONCEPT / 02SolaraCURRENTTomorrow, switched on.

Studio concept / Clean-energy campaign

Solara — Tomorrow, switched on.

Challenge
A clean-energy proposition needed to feel optimistic and immediate rather than technical, distant, or overly worthy.
Strategic response
We translated the benefit into a bright everyday language focused on momentum, confidence, and visible progress.
System
Campaign territory, display and social assets, landing experience, report design, and presentation toolkit.
Concept outcome
A concept campaign designed to make a complex category approachable without making unsupported performance claims.
Discuss a related brief ↗

Portfolio transparency

Every example on this page is an original studio concept. It does not imply a relationship with an actual organisation of the same or similar name, an endorsement, delivery history, or a measured business result.

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No hard sell. No performance guarantees. Just focused next steps.